List Categories | List All Articles | List Articles By Title
Business Name - How to Choose One
It's very important to get your business name right. You may already have a business name but it's not too late to change it. Let's face it; big organisations change their business and product names all the time.
I named my business Fairweather Associates when I started in 1993. However, when I attended networking events with my name badge on my lapel, people would ask - "Are you lawyers or accountants or architects?" They would come up with everything except what I actually did, which was Professional Speaking and Consulting.
I've retained Fairweather Associates for my business bank account; however, I'm much better know as - howtogetmoresales.com
Here are some things to think about when choosing your business name:
#1 Make it easy to remember - I met a lady from a graphic design business called - "Shout" - I'll always remember that on.
#2 Make it easy to pronounce. People feel uncomfortable if they phone you and pronounce your name incorrectly.
#3 Make it easy to spell
#4 Stir the customer's interest - make them want to ask more - Jones the Plumbers doesn't exactly do it. I met someone from - "Dynamic Plumbers" I had to ask - "What makes you "Dynamic"
#5 Make it positive sounding - optimistic
#6 Make it changeable - "Apex Software" might want to start selling hardware someday.
#7 Make sure it doesn't confuse you with someone else
#8 Make it attract the kind of customers you want -"equi- store.co.uk" sells all sorts of equestrian products to the horsy set.
#9 Make it fun, (if it's appropriate for your business) - "Curl up and Dye" - not for the baldies
#10 Make it quirky - egg.com - would you believe it's a bank
Here are some suggestions to help you choose a name:
#1 Brainstorm - think about how you want people to feel when they see or hear your name
#2 Think of humorous aspects of what you do
#3 Check other names and trademarks on the internet
#4 Check domain names
#5 Does your name sound cheap or expensive
#6 Think about picking a name that starts with "A." That could be important if you want to be listed in a publication such as Yellow Pages
There are books you can buy and software you can use to help choose a business name. Check out this book:
The Name's the Thing: Creating the Perfect Name for Your Company or Product Henri Charmasson
Discover how you can generate more business without having to cold call! Alan Fairweather is the author of "How to get More Sales without Selling" This book is packed with practical things that you can do to - get customers to come to you . Click here now http://www.howtogetmoresales.com
How to Become a Successful Entrepreneur on the Web
Becoming a successful entrepreneur in the online world is no different than becoming a successful entrepreneur in the brick-and-mortar world. Both tasks require vision, determination, and hard work.
When Your Business Feels Like an Arranged Marriage
Q. I was laid off six months ago.
Franchises - Emotional Fulfillment - Control Your Destiny
Does A Franchise Meet Your Needs?When you think of becoming a businessperson by making the transition from employee to Franchisee, you don't generally think in terms of emotional fulfillment. However, in reality, the evaluation of emotional factors should play a significant role in making that final decision to join the world of the capitalist, or remain in the realm of employee.
Pre-Money vs. Post-Money Valuation
When a company decides that it must raise capital, a key question that must be answered is how much the company is worth. For example, if the business needs $500,000 to get started and/or grow, how much of the equity in that company should $500,000 command? Once this question is answered, the company will go out and try to find investors.
Independent Auto Detail Shop VS Biz Op or Franchise
Owning a detail shop can be an exciting and rewarding business indeed. Many times an owner of an independent Detailing Shop will wish to add those items he/she believes their customers want.
Securing Second and Third-round Venture Capital Financing
Widget sales are booming - the competition is scrambling, demand is up, and the books are finally treading water. Your core management team has big ideas for the future of Widget Inc.
Evaluating an Opportunity
Business opportunities are often based on broad trends, such as:? demographic, such as the "graying" of America (creating opportunities in health services, for example);? sociological developments, like the "green" movement, with its emphasis on recycling and environmental sensitivity, and;? cultural changes caused by changing economic conditions and technological developments.Opportunities can also frequently be found in current and developing business trends such as:? the globalization of business,? the need for outsourcing created by downsizing, and? the burgeoning service economy.
Business Name - How to Choose One
It's very important to get your business name right. You may already have a business name but it's not too late to change it.
Herb Filled Pillows Make Over a Million Dollars
Lauren Rosenstadt was a single mom working at a herbcompany in Bethesda, Maryland. A herb (pronounced "erb") isa plant that has medicinal, savory, or aromic qualities.
Prescription for the Future and Technological Revolutions
The world sure has changed in the last two-decades hasn't it? When I started out in business, there were no cell phones, fax machines, computers, etc. And I am not that old, having just retired at age 40.
Hearing That Entrepreneurial Voice?
Women business owners are our only clients, so naturally we celebrate and support female entrepreneurship. Operating in this market gives us the good fortune to learn about some of the deeper themes in the lives of women business owners.
Goals and New Venture Creation
More and more corporate workers are leaving their jobs to start new ventures. When taking this leap, it is important that the goals of these entrepreneurs are solid, as these goals may ultimately determine the success of the new venture.
Time Management Tips for Solo Entrepreneurs
Does it seem like everyone and everything is vying for your attention all at once? It can be hard for solo entrepreneurs to know what to do first, let alone try to find the time to get caught up. Here are some time management tips that will help you to stay on top of it all:1.
How Entrepreneurs Make Money Selling Global Brands On and Off-line
Did you know that thousands of companies from all over the world are looking for enthusiastic individuals to represent their products overseas? That person can be you. From Chinese toys to Brazilian bikinis people are making money reselling all kinds of products for a profit.
Business Startup Checklist
Use this comprehensive checklist to plan each step of your new business and transform your dream of entrepreneurship into reality. These steps may not necessarily be completed in the order listed, however, you can use them as a guideline for completing all of the necessary business startup tasks.
Traits of The Successful Entrepreneur
Want to know why certain people succeed and others don't. Well successful people have certain traits? Do you have them? Business has changed a great deal over the years.
Solving the Million Dollar Mystery: 4 Steps To Create A Turn-Key Business
You're a smart, hardworking entrepreneur, and you're moving fast. You are highly educated in your field and your business is growing and getting busier each day.
Innovation incubator: Build it and keep it running
If your company is like the one I work for, your people are talking about the need for innovation. Mine has just announced a new program "that will bring a standardized approach to gathering and evaluating your ideas for generating new revenue and improving our business.
Are You an Entrepreneur That is Starved for Time?
Being an entrepreneur and running a successful home-based business is stressful at times, and can be hectic. Success within a home-based business though, absolutely demands time management skills, or the chores that need to get done will be left undone, and procrastination, as well as a serious "personal time deficiency" will occur.
Success Secrets - What I, Mike Litman Learned From This Old Book
Yesterday was a beautiful, sunny day in New York and yes, I spent it alone :}.My wife left for lunch with some old friends at 11:30 and a bunch of my friends were busy.
home | site map
All articles are copyright to their owners.
Note: this website lists articles, We do not Write Articles !